At Trü Frü and tarte, we believe in the power of good-for-you ingredients. Whether it’s whole fruit immersed in decadent chocolate or maracuja oil sustainably sourced from an all-female cooperative in the Amazon infused into tarte’s maracuja juicy lips, we never compromise on quality—or taste.

From the farm to you, both Trü Frü and tarte harness the power of good-for-you ingredients. Trü Frü transforms whole fruit into indulgent frozen treats, while tarte’s Maracuja line taps into the skin-nourishing benefits of maracuja, a superfruit rich in essential fatty acids and antioxidants. Together, we’re proving that the best ingredients come straight from nature!

Self-care should feel effortless and fun. Trü Frü and tarte create little luxuries that bring joy to everyday moments—because you deserve it!